IT'S TIME TO ADAPT TO CHANGING EXPECTATIONS
New technology and increased legislation have created an environment where tenants are expected to have more influence on the lettings industry than ever before - and adapting to their expectations will be crucial for agencies who want to succeed in a changing marketplace.
Fill in the form below to download your free copy of Goodlord's e-book, How Generation Rent will transform the lettings industry.
In 2025, it’s predicted that half of those in the 20-39 year old age group will rent within the UK. This group, a third of whom are likely to rent for their entire lives (double the amount of lifelong renters from the previous generation), has become known as “Generation Rent”. This cohort expects a seamless, digital-first proposition from businesses and services - and their expectations are getting higher all the time. This e-book contains the thoughts of letting agents from all over the UK on how best to meet these expectations and take the steps required to ensure your agency remains competitive in a changing marketplace.
Chapter 1
Background
Chapter 2
Who is Generation Rent?
Chapter 3
The on-demand economy
Chapter 4
Paying a premium for convenience
Chapter 5
24/7 communication
Chapter 6
The power of social media
Chapter 7
Why online reviews matter
Chapter 8
Meeting the needs of a new marketplace
Goodlord is a secure, cloud-based software platform designed for letting agents, which digitises all the elements of the rental process - including contract generation, e-payments, e-signing, referencing, landlord and tenant insurance, void period management and tenant move-in services.
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Oh Goodlord Limited is an Appointed Representative of Goodlord Protect Limited for general insurance products and credit broking. Goodlord Protect Limited is directly authorised by the Financial Conduct Authority, registration number 836727. You can check this information on the Financial Services Register by visiting www.fca.org.uk/register or by telephoning 0800 111 6768 (Freephone) or 0300 500 8082 from the UK. The FCA is the independent watchdog that regulates financial services.